What is Advertising Intelligence?
What types of reporting can I see?
Use Advertising Intelligence to consolidate reporting from the following platforms:
Google Search Ads
Google Display Ads
Google Shopping Ads
Audience Network Ads
What are the top features?
ROI Calculator—Using Average Sale and Close Rate data collected from each unique user, a precise ROI can be calculated for your Google Ads and Facebook Ads campaigns.
Executive Report Integration—View reporting for advertising, along with your other products, right in Business Center. Now you can see what’s happening across all digital marketing channels in one place.
Live ad reporting—Real time reporting for your Google Ads and Facebook Ads campaigns.
What advertising platforms are included with Advertising Intelligence?
- Search Ads
- Display Ads
- YouTube Video Ads
- YouTube Search Ads
- Instagram Ads
- Messenger Ads
- Audience Network Ads
In addition, there is a Google Analytics view that shows goal completions and top traffic sources.