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30 Digital Advertising Statistics for Businesses

While the world of online marketing has expanded far beyond paid advertising, advertising still plays a very important role in generating revenue and business. Digital advertising is the top of the “new advertising stack,” and it’s what can create brand awareness, drive sales, and create visibility across a variety of channels that are oversaturated with businesses trying to stand out.

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The Basics of Online Advertising

Digital advertising increases awareness—it’s that simple. Digital advertising consists of a range of services, all of which work to promote a business online.

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